IN VIBRant hues, dance,
patterns weave, each stroke a chance, designs tell stories

Hi! I’m Afreen

A Chicago-based Multidisciplinary Visual Designer specializing in branding, packaging and custom illustration. My work reflects a maximal yet balanced design approach, blending bold visuals with meaningful narratives and innovative storytelling.

As a passionate designer and artist, I thrive at the intersection of creativity and strategy. With a BA in Graphic Design from Columbia College Chicago, I blend art, strategy, and storytelling into everything I create, from branding to packaging and illustration. My expertise lies in translating brand stories into cohesive, visually compelling designs that connect with audiences.

With experience in both collaborative environments and independent freelance projects, I bring a unique mix of adaptability and a keen eye for detail. I enjoy working on projects that challenge conventions and push the boundaries of creativity.

What excites me the most? The process of connecting deeply with audiences through thoughtful, meaningful design.

My workspace is basically an explosion of color….
and I wouldn’t have it any other way!

  • signature style

    A colorful maximalist at heart, but I’ve got a soft spot for clean, minimal aesthetics when the moment calls for it.. It’s all about balance!

  • little details

    I’m the person who notices the kerning in a street sign and quietly fixes it in my mind.

  • creative quirk

    My camera roll is 90% color combos, cool textures, and design inspo I randomly spot—oh, and about a million pictures of my nephew. Priorities, right?

  • life outside of design

    I believe food presentation is its own form of design! And yes, I take way too many food photos.

  • secret sauce

    My cultural heritage is a constant source of inspiration! Rich patterns, vibrant textiles, and the stories behind them sneak into my work in ways even I don’t always plan.

  • guilty pleasure

    Hoarding colorful notebooks I swear I’ll use one day. (Do I? That’s another story.)

  • color geeking, level 100

    can you tell? :p
    If it's bursting with color, I’m all in! – Art supply stores, textile markets, stationery aisles… basically, my version of a theme park.

  • packaging enthusiast

    I get unreasonably excited for good packaging. Ofcourse I have bought things just because the packaging was too pretty to leave behind.

design

color

illustration

design color illustration